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Podcast

If you’ve ever wanted to learn about entrepreneurship and empowerment as a woman in business without all the frills and the lies, this podcast was created for you. Michelle and JoyGenea take off the uncomfortable heels, the lipstick, the pantyhose, the bra with the underwire poking out, and they give it to you straight. Learn everything you need to know about taking your rightful place as a woman of power and importance from two women who have experienced the ups and the downs of being a woman in business. Find your voice and gain your footing in the business world as they recount both stories of horror and of triumph over their decades of experience.

Letter of the Law or Spirit of the Law

"Letter of the Law or Spirit of the Law" and how as a business owner these questions can often land in your lap that have multiple answers and some fall under "Letter of the Law" and others are under the "Spirit of the Law". Michelle and JoyGenea talk about a recent situation that really made...

One Page Business Plan in 15 Minutes

It’s the “Most Wonderful Time Of The Year” to do your business plan.  We have given or have heard all of the excuses as to why there is no time to make a one page business plan.  All of them are BS unless you are on your deathbed.  Of course, you can’t make ALL the decisions in 15 minutes. But you...

Businesses Lose Money When Owners Don’t Take Vacations

When you spend every day in the trenches, it is hard to know the way out. It is hard to see any other path than the well-worn one in front of you. Time away is essential for creative problem-solving. When is your next true vacation? And we don’t mean when is your next day that you don’t go to the...

Starting the Book Burnout

It’s one of the most highly recommended books by women in business - Burnout by Emily Nagoski and Amelia Nagoski. Centered on the female experience as well as the human stress response, Burnout is one of those books that people describe as a pivotal moment in their development.  But Michelle and...

Do You Deliver?

Seamless integration. Stellar customer service. Fantastic value.  In marketing, we call it puffery. Not being shy about what our businesses do well. Sometimes, puffery borders on overstatement. When it enters the sales process, it can be downright harmful. Because if you can’t deliver what you...

Letters to Ourselves

If you could go back and tell your pre-pandemic self something, what would it be? That’s the question that Michelle springs on JoyGenea in this episode of If These Heels Could Talk. If you could write a letter and your pre-pandemic self would read it, what would it say?  Hear about everything from...

When Business and Personal Don’t Mix

Someone has just asked you to go to something. Maybe it’s a holiday party. Maybe it’s a networking event. Maybe it’s a community service club. Maybe it’s a fundraiser. You will be representing your business at this event. And the event isn’t one that you want to go to - not because you generally...

Skimpflation the Opportunity

NPR reported economist Alan Cole’s concept of Skimpflation - the idea that consumers are receiving less value for their dollar because businesses are reducing quality of goods and services while maintaining prices. So instead of pricing going up (inflation), quality is being reduced. We can see...

100 Episodes Strong!

Listen in as Michelle and JoyGenea discuss the 100th episode of If These Heels Could Talk, where we’ve been, and what we’re planning for the future of the podcast.

Disaster Preparedness

TW: Active Shooting, Gun Violence They say that practice makes perfect. But what if practice is scary and perfect isn’t needed? Does that mean you don’t need to practice? In business, we plan for lots of things that never happen. And lots of things that do. We buy insurance against fire and data...