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Podcast

If you’ve ever wanted to learn about entrepreneurship and empowerment as a woman in business without all the frills and the lies, this podcast was created for you. Michelle and JoyGenea take off the uncomfortable heels, the lipstick, the pantyhose, the bra with the underwire poking out, and they give it to you straight. Learn everything you need to know about taking your rightful place as a woman of power and importance from two women who have experienced the ups and the downs of being a woman in business. Find your voice and gain your footing in the business world as they recount both stories of horror and of triumph over their decades of experience.

Hiring Different

Hiring is hard. And it’s harder when fewer people apply for an open position.  When it was an ‘employer’s market,’ tons of people would apply for job openings. Employers had their pick. Those employers in upward trending industries or with great reputations or with fantastic benefits packages tend...

When an Employee Breaks Up With You

It’s like a break up. Someone is going to want it and someone else isn’t.  As a small business owner, when you have to fire an employee, you know it’s going to be emotional and difficult. Even if the emotion is anger. But how do you handle it when someone decides to leave? Employment is a...

Swag to Remember

Swag or promotional products, can be an excellent way to extend your networking and help build your small business. But, like any other advertising options, swag needs to be executed correctly. Every real estate and insurance agent in your area will give away a calendar, or a pen, or a can cozy....

Nurturing Partnerships

You’ve networked. You’ve been introduced. Lots of people know who you are and that you’re in business. While networking is an ongoing activity, part of the process is nurturing relationships for the long-term. But how? Frankly, the same way you would nurture any relationship. Show up. Be present....

Are Consequences Inevitable?

Oh, look. You stumbled over a consequence.  Consequences of our choices and other’s choices are all around us in business and leadership. And sometimes, like children, we stamp our feet and proclaim it’s just not fair. But outcomes of our decisions are rarely all one bad or all good. In fact, we...

What Are You Deciding?

How Small Decisions Make Goals Happen. Or Not. What we tell ourselves about a situation is a powerful thing. Business not growing? It’s easy to say it’s because of the market. Or because of circumstances. Or because of the weather. But what do you do when you’re watching someone else thrive with...

Accountability Partners

We’re probably all familiar with the idea of a workout buddy - someone to make sure we show up to our workouts and complete them all the way through. This is an accountability partner, and we need them in our businesses. Why? Because being accountable only to ourselves in the short term means...

Nepotism by Any Other Name

Hiring family and friends. The place most small businesses start and, if done well, can be an absolute boon to a business early on. Once a business has non-related employees, hiring family gets extra tricky. The owner isn’t just navigating the familial relationships and dynamics, but internal...

Say Cheese!

Ever see a headshot on a business card? How many times does it look like the person who handed you the card? What about images for your website? When was the last time you updated those? Some businesses recognize the need for professional images, but don’t update them frequently. This happens for...

Buying Roadblocks

Sorry, we don’t take that card. Sorry, the computer won’t let me do that. Sorry, we’re not allowed to process refunds without a manager.  How many times have you heard something like this at a national chain or a government office or some other organization where decision-making is removed from...